Altera

Information about Altera

Published on November 28, 2007

Author: Barbara

Source: authorstream.com

Content

History of Programmable Logic:  Robert Blake Vice President, Product Planning History of Programmable Logic Altera Founded in 1983:  Altera Founded in 1983 “The probabilities are high that someone will produce an electrically alterable logic array” predicted Bob Hartmann, Paul Newhagen and Michael Magranet in the closing chapters of their 1982 book on the gate array industry They recognized limitations of ASICs and the value of PROGRAMABILITY History of PLDs - 1984:  History of PLDs - 1984 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 99 00 01 02 03 83 First PLD History of PLDs: 1985 - 1987:  History of PLDs: 1985 - 1987 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 99 00 01 02 03 83 First PLD TTL LIB EP1200 EPB1400 CMOS PLD $B History of PLDs: 1988:  Simple Control Logic History of PLDs: 1988 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 99 00 01 02 03 83 First PLD ALTR IPO TTL LIB EP1200 EPB1400 0.5 1.0 1.5 2.0 2.5 3.0 CMOS PLD $B History of PLDs: 1989:  Simple Control Logic History of PLDs: 1989 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 99 00 01 02 03 83 First PLD TTL LIB EP1200 EPB1400 ALTR IPO AHDL 0.5 1.0 1.5 2.0 2.5 3.0 CMOS PLD $B History of PLDs: 1990-1991:  Complex Logic Simple Control Logic History of PLDs: 1990-1991 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 99 00 01 02 03 83 First PLD TTL LIB EP1200 EPB1400 MAX+PLUS II MAX 7000 ALTR IPO AHDL 0.5 1.0 1.5 2.0 2.5 3.0 CMOS PLD $B History of PLDs: 1992:  Complex Logic Simple Control Logic History of PLDs: 1992 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 99 00 01 02 03 83 First PLD TTL LIB EP1200 EPB1400 FLEX 8000 ACCESS EDA ALTR IPO MAX+PLUS II MAX 7000 AHDL 0.5 1.0 1.5 2.0 2.5 3.0 CMOS PLD $B History of PLDs: 1993-1994:  Complex Logic System Logic Simple Control Logic History of PLDs: 1993-1994 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 99 00 01 02 03 83 First PLD TTL LIB EP1200 EPB1400 7032V MAX 9000 ALTR IPO FLEX 8000 ACCESS EDA MAX+PLUS II MAX 7000 AHDL 0.5 1.0 1.5 2.0 2.5 3.0 CMOS PLD $B History of PLDs: 1995:  Simple Control Logic SOPC Complex Logic System Logic History of PLDs: 1995 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 99 00 01 02 03 83 First PLD TTL LIB EP1200 EPB1400 7032V MAX 9000 ALTR IPO FLEX 8000 ACCESS EDA MAX+PLUS II MAX 7000 AHDL 0.5 1.0 1.5 2.0 2.5 3.0 CMOS PLD $B FLEX 10K IP Library FLEX 10K World’s-First FPGA with Embedded RAM History of PLDs: 1996-1998:  Complex Logic SOPC System Logic Simple Control Logic History of PLDs: 1996-1998 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 99 00 01 02 03 83 First PLD TTL LIB EP1200 EPB1400 FLEX 10KA FLEX10KE MAX 7000A ALTR IPO MAX+PLUS II MAX 7000 AHDL FLEX 10K IP Library 0.5 1.0 1.5 2.0 2.5 3.0 7032V MAX 9000 FLEX 8000 ACCESS EDA CMOS PLD $B History of PLDs: 1999:  Complex Logic SOPC System Logic Simple Control Logic History of PLDs: 1999 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 99 00 01 02 03 83 First PLD TTL LIB EP1200 EPB1400 FLEX 10K IP Library FLEX 10KA FLEX10KE MAX 7000A APEX ALTR IPO MAX+PLUS II MAX 7000 AHDL 0.5 1.0 1.5 2.0 2.5 3.0 7032V MAX 9000 FLEX 8000 ACCESS EDA CMOS PLD $B History of PLDs: 2000-2001:  Complex Logic SOPC System Logic Simple Control Logic History of PLDs: 2000-2001 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 99 00 01 02 03 83 First PLD TTL LIB EP1200 EPB1400 FLEX 10K IP Library FLEX 10KA FLEX10KE MAX 7000A APEX Mercury ARM Nios ALTR IPO MAX+PLUS II MAX 7000 AHDL 0.5 1.0 1.5 2.0 2.5 3.0 7032V MAX 9000 FLEX 8000 ACCESS EDA CMOS PLD $B History of PLDs: 2002-2003:  Complex Logic SOPC System Logic Simple Control Logic History of PLDs: 2002-2003 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 99 00 01 02 03 83 First PLD TTL LIB EP1200 EPB1400 FLEX 10K IP Library FLEX 10KA FLEX10KE MAX 7000A Stratix Transceivers Cyclone ALTR IPO Mercury ARM Nios MAX+PLUS II MAX 7000 AHDL 0.5 1.0 1.5 2.0 2.5 3.0 CMOS PLD $B 7032V MAX 9000 FLEX 8000 ACCESS EDA APEX PLD Market Growth – 2003-2007:  ~$5 Billion MOS PLD Market in 5 Years PLD Market Growth – 2003-2007 84 85 87 88 93 86 89 90 91 92 94 95 96 97 98 00 02 05 07 83 99 01 03 04 06 7.0 6.0 5.0 4.0 3.0 2.0 1.0 Quadratic Curve Fit Y = 11.3X2-34X-4.39 15 Copyright © 2003 Altera Corporation CMOS PLD $B Highlights:  Highlights Founded in 1983 $711 Million in 2002 Sales 1,958 Employees 14,000+ Worldwide Customers ALTR (Nasdaq) PLD Growth Opportunity:  PLD Growth Opportunity Jordan Plofsky Sr. Vice President Why PLDs Are a Good Business to Be in:  Why PLDs Are a Good Business to Be in Where Semiconductor Technology Will Take Us Development Costs Trends: ASSPs & ASICs Impact of This Trend Learning Curve Drives Moore’s Law:  1979 1980 1981 1982 1983 1984 1985 1986 1987 1988 1989 1990 1991 1992 1995 1993 1994 1996 1997 1998 1999 2000 2001 Traditional 68% Slope Post Recessionary Price Strengthening Excess Capacity Price Erosion Trade Agreement Strong Demand Weak Supply Excess Capacity Price Erosion 1 10 100 1,000 10,000 100,000 0.01 0.1 1 10 100 Price per Bit (Millicents) Cumulative Volume (Bit x 1012) Learning Curve Drives Moore’s Law “In the Box” Advances Will Carry Us through 65 Nanometers:  Multiple Resolution Enhancement Techniques Optical Proximity Correction Scattering Bars Attenuated Phase Shift Double-Exposure Dipole Strong Phase Shift Low K Dielectrics “In the Box” Advances Will Carry Us through 65 Nanometers 1 10 100 1,000 10,000 1980 3.0µ 2.0µ 1.0µ .6µ .35µ Silicon Features (µm) 1985 1987 1992 1996 2000 2002 2004 2007 1998 Silicon Feature Size Lithography Wavelength 436nm 365nm 248nm 193nm 157nm Digital ASSP Business Model:  Digital ASSP Business Model R&D Spending $30M R&D as % of Revenue Revenue Market Share Resulting Market Size Development Cost Simulation:  Development Cost Simulation No Special Design Complexity MXS, CAM, PLLs, Exotic I/O Does Not Include Costs for Architecture Planning Methodology DB Management Version Control New Tools Learning Program Management Verification/Integration for Complex IP IP Acquisition Increased Skilled Engineers * Normalized to Approx 8 mm x 8 mm Die Size 60% Routing Utilization, Artisan Library Development Costs per Engineering Man Year (Fully Loaded):  Development Costs per Engineering Man Year (Fully Loaded) 1997 .35µ 2001 .13µ 2002 .13µ 2003 .09µ 2005 .065µ 1999 .18µ 1998 .25µ 2000 .15µ $150K $160K $170K $180K $190K $200K $225K Signal Integrity 3D Extraction Power Drop Labor – Increased Skill Set Compute Power Increased File Size Storage Test Coverage IP Integration/Reuse Rising Cost of Development:  0.35 µ 0.25 µ 0.18 µ 0.15 µ 0.13 µ 0.09 µ Technology 0.35 µ 0.25 µ 0.18 µ 0.15 µ 0.13 µ 0.09 µ Technology RTL Gates Qtr./Person Verification Qtr./Person Synthesis + P&R Qtr./Person Engineering Man Years 30K 36K 50K 75K 110K 150K 15K 18K 25K 38K 55K 75K 125K 300K 500K 750K 1.0M 1.25M 14 30 38 41 46 52 Engineering Costs ($Ms) Masks & Wafers ($) 2 5 6.4 7.3 8.8 10.4 80K 160K 400K 600K 900K 1.3M Rising Cost of Development ASSP Development Cost at 90nm:  ASSP Development Cost at 90nm * FSA, IBS Development Cost Projection What VC’s Are Saying:  What VC’s Are Saying Raza Foundries $50M in Funding Spectacular Team Needs to Generate $500M over 4 Years Tallwood $25M at .13m $40M at .09m Digital ASSP Business Model:  Digital ASSP Business Model R&D Spending $30M R&D as % of Revenue 20% Revenue $150M Digital ASSP Business Model:  R&D Spending $30M R&D as % of Revenue 20% Revenue $150M Market Share 10% Resulting Market Size $1.5B Digital ASSP Business Model Sizing It Up:  Sizing It Up R&D Spending $30M R&D as % of Revenue 20% Revenue $150M Market Share 10% Resulting Market Size $1.5B The Market Must be Really Big -- or You Have to Own It! 90nm, 300mm:  90nm, 300mm Die Size Normalized to 4M Gates, 4 Mbits Memory Costs to Amortize over Unit Volume:  Costs to Amortize over Unit Volume $30M Development Cost – 15% Hurdle, 5 Yr Return, $7500 300mm Wafer Cost 4M Gate, 4Mb Design 5.7mm x 5.7mm Die Slide32:  Communications $30.6B Consumer $24.1B Computer Storage Peripherals $ 92.9B Industrial Automotive Mil/Aero $26B Let’s Look at the Semi Content in End Markets 2003 Projected Total: $173.6 B Source: Gartner, SIA, Semico, IDC, Altera Estimates Slide33:  Memory $37.2B Processors $46.5B Analog Discrete Opto $ 52.2 B Logic $37.7B Semis by Function 2003 Projected Total: $173.6 B Logic Is 21.8% of Total Source: Gartner, SIA, Semico, IDC, Altera Estimates Communications - $30.6 Billion:  Communications - $30.6 Billion Consumer - $24.1 Billion:  Consumer - $24.1 Billion Industrial, Automotive, Military/Aero - $26.1 Billion:  Industrial, Automotive, Military/Aero - $26.1 Billion Computer, Storage, Peripherals $92.9 Billion:  Computer, Storage, Peripherals $92.9 Billion Summary:  Summary Diverging Development Costs & Revenues in Mobile BTS Equipment:  Mobile BTS Diverging Development Costs & Revenues in Mobile BTS Equipment ASIC/ASSP Logic Development Costs Outpace End-Market Growth 1.00 2.00 3.00 4.00 5.00 6.00 7.00 8.00 9.00 10.00 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 Normalized Growth Compared Growth Rates 1997 Index = 1.00 Diverging Development Costs & Revenues in Networking:  1.00 2.00 3.00 4.00 5.00 6.00 7.00 8.00 9.00 10.00 Development Costs Outpace End-Market Growth ASIC/ASSP Logic Networking Diverging Development Costs & Revenues in Networking 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 Normalized Growth Compared Growth Rates 1997 Index = 1.00 Diverging Development Costs & Revenues in Digital Consumer:  Diverging Development Costs & Revenues in Digital Consumer Next-Generation Digital Consumer ASIC/ASSP Logic 1.00 2.00 3.00 4.00 5.00 6.00 7.00 8.00 9.00 10.00 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 Normalized Growth Compared Growth Rates 1997 Index = 1.00 Development Costs Outpace End-Market Growth Diverging Development Costs & Revenues in Industrial:  Diverging Development Costs & Revenues in Industrial 0.00 0.50 1.00 1.50 2.00 2.50 3.00 1997 1998 1999 2000 2001 2002 2003 2004 2005 Normalized Growth Rate ASIC/ASSP Logic Industrial Compared Growth Rates 1997 Index = 1.00 Development Costs Outpace End-Market Growth

Related presentations


Other presentations created by Barbara

Solar System
17. 06. 2007
0 views

Solar System

Advanced SQL Injection
30. 08. 2007
0 views

Advanced SQL Injection

PrivateExchange
22. 04. 2008
0 views

PrivateExchange

07 fordjob1
17. 04. 2008
0 views

07 fordjob1

20061011114434853
13. 04. 2008
0 views

20061011114434853

Bruce Lambert Army Corps
10. 04. 2008
0 views

Bruce Lambert Army Corps

SPAC2007 Juan Rodriguez
09. 04. 2008
0 views

SPAC2007 Juan Rodriguez

Chapter7
07. 04. 2008
0 views

Chapter7

tourism chapter 04
30. 03. 2008
0 views

tourism chapter 04

LAC International Trade
28. 03. 2008
0 views

LAC International Trade

feb2006final
27. 03. 2008
0 views

feb2006final

virtualcommunities
26. 03. 2008
0 views

virtualcommunities

Mickey Mouse
26. 06. 2007
0 views

Mickey Mouse

1who gets tb in nyc
27. 09. 2007
0 views

1who gets tb in nyc

lijian
12. 10. 2007
0 views

lijian

O2 Diesel
08. 11. 2007
0 views

O2 Diesel

American Romanticism
30. 08. 2007
0 views

American Romanticism

233nm60
30. 08. 2007
0 views

233nm60

MBA Lecture Series v2
30. 08. 2007
0 views

MBA Lecture Series v2

hep2005 talk MarkVagins
09. 10. 2007
0 views

hep2005 talk MarkVagins

Control Tech
05. 12. 2007
0 views

Control Tech

DasuCMSTriggerUCSD
07. 10. 2007
0 views

DasuCMSTriggerUCSD

ams ppt
30. 08. 2007
0 views

ams ppt

Question Answering
16. 11. 2007
0 views

Question Answering

Facts x about Finland
22. 11. 2007
0 views

Facts x about Finland

OWAS PAppSecEU2006 CLASP Project
30. 08. 2007
0 views

OWAS PAppSecEU2006 CLASP Project

OWASP Flyer Sep06
30. 08. 2007
0 views

OWASP Flyer Sep06

fun with hyperplanes 2007
28. 12. 2007
0 views

fun with hyperplanes 2007

american history
28. 12. 2007
0 views

american history

Frank Garber Presentation
02. 01. 2008
0 views

Frank Garber Presentation

DPS07 65 01 Fritzius
03. 01. 2008
0 views

DPS07 65 01 Fritzius

Teaching Political Sociology
04. 01. 2008
0 views

Teaching Political Sociology

Gaming in Education
07. 01. 2008
0 views

Gaming in Education

Plume tracking hardware
07. 01. 2008
0 views

Plume tracking hardware

dead reckon cdr
07. 01. 2008
0 views

dead reckon cdr

Infections 3
04. 12. 2007
0 views

Infections 3

CMC IR1001
27. 09. 2007
0 views

CMC IR1001

class2 3
16. 11. 2007
0 views

class2 3

mixload
06. 11. 2007
0 views

mixload

web query 0609
07. 11. 2007
0 views

web query 0609

FSA
27. 12. 2007
0 views

FSA

CompanyDossier
29. 09. 2007
0 views

CompanyDossier

Hunting For Black Holes
28. 11. 2007
0 views

Hunting For Black Holes

DAR
20. 02. 2008
0 views

DAR

8 Soci 1015 Chapter7 Family
24. 02. 2008
0 views

8 Soci 1015 Chapter7 Family

ABSSEI Oswald
29. 02. 2008
0 views

ABSSEI Oswald

NeMO Curr Part3 v2
26. 06. 2007
0 views

NeMO Curr Part3 v2

nelson sheinberg Presentation
26. 06. 2007
0 views

nelson sheinberg Presentation

n0002 SPIE1
26. 06. 2007
0 views

n0002 SPIE1

Metric System 1
26. 06. 2007
0 views

Metric System 1

media kit
26. 06. 2007
0 views

media kit

March 14 PMI Presentation
26. 06. 2007
0 views

March 14 PMI Presentation

fountain of age
26. 06. 2007
0 views

fountain of age

Lifting Equation
13. 12. 2007
0 views

Lifting Equation

Dietary Guidelines
04. 03. 2008
0 views

Dietary Guidelines

upshur pc1
10. 03. 2008
0 views

upshur pc1

crossref
30. 08. 2007
0 views

crossref

ddbppt
20. 11. 2007
0 views

ddbppt

DEPBasicsCourse
30. 12. 2007
0 views

DEPBasicsCourse

guerra
12. 11. 2007
0 views

guerra

James F Cooper
30. 08. 2007
0 views

James F Cooper

lubin talk
03. 01. 2008
0 views

lubin talk

NDD presentation compressed
30. 08. 2007
0 views

NDD presentation compressed

madcooper
07. 12. 2007
0 views

madcooper

graduacion1
01. 01. 2008
0 views

graduacion1

GBIF demo Japan081003
27. 11. 2007
0 views

GBIF demo Japan081003

20061019 1732 oberauer hql06
15. 11. 2007
0 views

20061019 1732 oberauer hql06

phpulse oct
05. 01. 2008
0 views

phpulse oct

media searching
26. 06. 2007
0 views

media searching

Smith Core values
17. 06. 2007
0 views

Smith Core values

Smith1
17. 06. 2007
0 views

Smith1

Significance of the Cross
17. 06. 2007
0 views

Significance of the Cross

Sharp
17. 06. 2007
0 views

Sharp

section 2 attitude to food
17. 06. 2007
0 views

section 2 attitude to food

Section4 5
17. 06. 2007
0 views

Section4 5

Spirituality
17. 06. 2007
0 views

Spirituality

sonnet presentation
17. 06. 2007
0 views

sonnet presentation

Star addition tutorial
17. 06. 2007
0 views

Star addition tutorial

stand up comedy
17. 06. 2007
0 views

stand up comedy

SS 1SBrown
17. 06. 2007
0 views

SS 1SBrown

Emerson Transcendentalism
30. 08. 2007
0 views

Emerson Transcendentalism

ABinEurope
23. 11. 2007
0 views

ABinEurope

TextMining 06
03. 10. 2007
0 views

TextMining 06

oct04ach
05. 11. 2007
0 views

oct04ach

SCP2
17. 06. 2007
0 views

SCP2

transcendentalism
30. 08. 2007
0 views

transcendentalism

micro ch03 presentation
04. 10. 2007
0 views

micro ch03 presentation

SC morning
17. 06. 2007
0 views

SC morning

ISIC cobrandNEUenglish
18. 03. 2008
0 views

ISIC cobrandNEUenglish

02b LisbonWeb
30. 12. 2007
0 views

02b LisbonWeb

ProvenceArchitecture
05. 11. 2007
0 views

ProvenceArchitecture

san diego 04
01. 11. 2007
0 views

san diego 04

noemie 2
26. 06. 2007
0 views

noemie 2

Community Service PP 06 FOR WEB
05. 11. 2007
0 views

Community Service PP 06 FOR WEB

Sections3 7
17. 06. 2007
0 views

Sections3 7

ECE TRANS WP29 GRSP 41 inf09e
26. 11. 2007
0 views

ECE TRANS WP29 GRSP 41 inf09e

srwg graz
26. 11. 2007
0 views

srwg graz

Meydan
23. 11. 2007
0 views

Meydan

LWS05
02. 11. 2007
0 views

LWS05

mal 2005 bra
30. 08. 2007
0 views

mal 2005 bra

Standards Aligned Classroom
17. 06. 2007
0 views

Standards Aligned Classroom

steenkampNVDRS
06. 03. 2008
0 views

steenkampNVDRS