Apple Marketing Strategy

Information about Apple Marketing Strategy

Published on May 17, 2010

Author: aSGuest45101

Source: authorstream.com

Content

Overview : Overview Company Marketing Products Market share 1.Company : 1.Company Established on April 1, 1976 in California (Cupertino) Starting capital Steve Jobs: 1.750 $ Foundation Locations Headquarter Founder Employees Company : Company 284 Foundation Locations Headquarters Founder Employees 284 284 Company : Company California (Cupertino) Foundation Locations Headquarter Founders Employees Das Unternehmen : Das Unternehmen Steve Jobs Steve Wozniak Ronald Wayne Foundation Locations Headquarters Founders Employees Das Unternehmen : Das Unternehmen 32.100 3.100 part time Foundation Locations Headquarter Founder Employees 2.Marketing : 2.Marketing Merkmale Dienstleistungen der StarSchlosserei B2B / B2C Geschäftsablauf Products : Products Apple DOS iPhone / iPod OS Mac OS X iLife / iPhoto / iMovie / iWork Logic Pro Software Quicktime Online Hardware Notebooks iPods Products : Products Software Quicktime Online Hardware Notebooks iPods Products : Products iTunes Store App Store Software Quicktime Online Hardware Notebooks iPods Products : Products Software Quicktime Online Hardware Notebooks iPods Products : Products Software Quicktime Online Hardware Notebooks iPods Macintosh Portable PowerBook iBook MacBook MacBook Air MacBook Pro Products : Products iPod iPod Touch iPhone iPad Software Quicktime Online Hardware Notebooks iPods 4. Market share : 4. Market share Markt share : Markt share 3,3 % PC Market World PC Market USA MP3-Player USA Musicdownloads Markt share : Markt share 8,5 % PC Market World PC Market USA MP3-Player USA Musicdownloads Markt share : Markt share 72 % PC Market World PC Market USA MP3-Player USA Musicdownloads Markt share : Markt share 85 % PC Market World PC Market USA MP3-Player USA Musicdownloads

Related presentations