buckinghamshirecc

Information about buckinghamshirecc

Published on October 26, 2007

Author: Alohomora

Source: authorstream.com

Content

School Travel Planning in Buckinghamshire:  School Travel Planning in Buckinghamshire Mark Oldfield MIRSO Team Leader – Safer Routes to School Buckinghamshire County Council Transportation School Travel Planning in Buckinghamshire:  School Travel Planning in Buckinghamshire Background Realities New Process Initiatives Successes The future Background:  Background Car Ownership was rising across the UK 1 in 5 cars in the morning rush hour involved in the ‘school run’ Road Safety Officers began looking at School Travel Plans School Travel Planning History:  School Travel Planning History Target Criteria agreed Casualty record in area Potential for modal shift Past interest by schools with involvement in Road Safety Education Programme Developed Initially all schools by 2000-2015 Revised all school by 2000-2010 Background (2):  Background (2) First pilot in 1998 for Buckinghamshire with one school In 2000 project areas were set up 2002 the process was updated Realities of Initial Cluster Groups:  Realities of Initial Cluster Groups Cluster groups identified were keen but… They didn’t relate to others in group There was a conflict between individual needs and group outcomes Too big to manage Too unwieldy to deliver easily – lost momentum Realities of Initial Cluster Groups (2):  Realities of Initial Cluster Groups (2) By 2001 Schools did not wish to be involved Trouble managing expectations Non-target schools delivering better congestion reduction results The New Process:  The New Process New targets were set New process developed School Travel Plan guidelines produced Congestion reduction delivered on the ground The New Process (2):  The New Process (2) 3 levels of involvement Level 1 – have initiatives in place Level 2 – have a working group and be developing a school travel plan Level 3 – have a documented school travel plan, with targets and monitoring process. The New Process:  The New Process Level 3 School Travel Plan Research issues locally Set own congestion reduction targets Identify obstacles and solutions Put initiatives in place Bid for funding Review and monitor progress Commit to ongoing monitoring Bronze, Silver, Gold awards Initiatives:  Initiatives Crocodiles Go for Gold Footsteps and Cycle Training Safer Positive Driving Course Bucks Car Share Conferences Junior Road Safety Officer Student Council Work Grid for Learning Regional Competitions Advertising Walk to School Weeks Theatre in Education Successes:  Successes Congestion reduction target is on track Working in partnership with School Communities International recognition for school travel planning work Schools want to be involved Are we there yet?:  Are we there yet? Not yet… Ambitious targets for car use reduction Rate of reduction is slowing down Where now? The future:  The future Marketing Strategy to be developed Research commissioned to study the attitudes of parents, children and schools towards school travel planning, initiatives and Safer Routes to School Market Research:  Market Research 3 levels of research Parents Children Schools Parents Survey:  Parents Survey Test our initiatives Go for Gold Crocodile JRSO Footsteps and Cycle Training Car Sharing Schemes What advertising would work? Conclusions:  Conclusions Capital Funding essential Balance between engineering and hearts and minds Research Target Led For more information contact::  For more information contact: Mark Oldfield Team Leader – Safer Routes to School Buckinghamshire County Council County Hall Walton Street Aylesbury BUCKS HP20 1UY Tel: 01296 383449 Fax: 01296 383363 E-mail: [email protected]

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