Digital Audit Report Unisoft Technology

Information about Digital Audit Report Unisoft Technology

Published on August 1, 2014

Author: unisofttechnology

Source: authorstream.com

Content

Website Audit and Consultation Report : Website Audit and Consultation Report www. Unisofttechnology.com JUly 2014 Presentation Outline: Presentation Outline Peer Comparison and Best Practices 1 . Issue Identification and Approach 2. PowerPoint Presentation: Web Presence: How does Unisoft Technology compare with its peers? Unisoft Technology is sitting on a large untapped opportunity in terms of positive word-of-mouth publicity and target group engagement. LOW TG engagement ratio is vey low. MODERATE TG engagement ratio is moderate. HIGH Strong presence on social media sites except the YouTube. MODERATE TG engagement ratio is moderate . Unisoft Technology eahelp.com zirtual.com Virtual Staff F inder SE O C omp a ti bi l i t y MODERATE M ost of t he p a r ame t ers f or compa t i b ili t y are not m et. MODERATE M ost of t he p a r ame t ers f or compa t i b ili t y are not m et. MODERATE M ost of t he p a r ame t ers f or compa t i b ili t y are not m et. MODERATE M ost of t he p a r ame t ers f or compa t i b ili t y are not m et. SE O P er f orman c e LOW Organic search performance only on branded terms HIGH Organic search performance is good on non-branded terms HIGH Organic search performance is excellent on non-branded terms MODERATE Organic search performance is good on non-branded terms S o c i al M e d i a P rese n ce HIGH Strong presence on social media sites. HIGH Strong presence on social media sites. MO DER A T E Present on FB, Twitter, LinkedIn, Google+, YouTube only A ct i v it y Fre q u e n c y LOW Posting frequency is very low on social sites HIGH Posting frequency is high in FB, YouTube & Twitter . HIGH Posting frequency is high in FB, and Twitter . MODERATE Posting frequency is high in Google+ & Twitter only. T G e n g a g e ment MODERATE TG engagement ratio is moderate. PowerPoint Presentation: S. No. Companies FB Likes TW Followers # of Tweets # of YouTube Uploads ( approx ) 1. Unisoft Technology 100 5,677 1,734 48 2. eahelp.com 1,879 4,143 3,814 12 3. zirtual.com 3,268 2,142 2,669 N/A 4. Virtual Staff Finder 952 1,991 539 13 Unisoft Technology leads the pack overall; However , eahelp.com have noticeable and diversified presence How do peers stack up on ‘social capital’? PowerPoint Presentation: S. No. Keywords Unisoft Technology eahelp.com zirtual.com Virtual Staff Finder 1. Virtual Assistant company N/A 1 2 9 2. US Virtual Assistant N/A 2 1 172 3. virtual assistant N/A 9 3 15 4. Best Virtual Assistant Services Company 40 19 7 1 5. Executive Virtual Assistant N/A 1 2 21 Eahelp.com , Z irtual.com and Virtual Staff F inder have noticeable and higher search ranking presence in Google.com How do peers stack up on ‘search engine capital’? PowerPoint Presentation: Facebook Twitter Google Plus Build Community Blog YouTube Content Curation Social Media Strategy for Unisoft Technology PowerPoint Presentation: Key Takeaways Meta tags need to be revised of website’s pages Website load time is high, it can be further reduced. Global Alexa traffic rank is 316,610; which is very low Header tags (h1,h3,h4,…to h6) missing on website pages. Alt tags are missing on website’s images Website has 175 errors and 79 warnings (W3C Validity) Current Text to HTML Code Ratio: 6.81 % Blog is missing on website it having in the forms of sub domain Website is not optimized properly for mobile & tablet. Social presence is on leading social media channels: Facebook, Twitter, LinkedIn, Google+, Pinterest and YouTube etc . but not managed properly. PowerPoint Presentation: Key Takeaways Underscore in URLs – We detect underscore in URL and on in page URL , you should rather use hyphens to optimize your SEO. No IP Canonicalization – Google are now able to index your website with its IP instead of its domain name Title and Description length Ideally are 10 to 71 and 70 to 160 characters Respectively but here in EVS are above. PowerPoint Presentation: Thank You Chandresh Bind Mobile - +1-323-250-8007 Ema il - [email protected] Twitter - https://twitter.com/chandreshbind Facebook - https://www.facebook.com/chandreshbind Slide Share - http:// www.slideshare.net/chandreshbind Scribd - http://www.scribd.com/chandreshbind C ontact

Related presentations


Other presentations created by unisofttechnology