Emergency writing tips

Information about Emergency writing tips

Published on July 22, 2014

Author: christopherlomas

Source: authorstream.com

Content

PowerPoint Presentation: EASY BUSINESS WRITING TIPS For everyone out there who hates writing but has to do it anyway Christopher Lomas, July 2014 Don’t write anything yet…: Don’t write anything yet… Give yourself time to think it over. Let the ideas come to a simmer. PowerPoint Presentation: Keep it simple… Short words, short sentences Less formal Clear messages, clear calls to action Read it out loud. If it’s easy to say, it’ll be easy to read. PowerPoint Presentation: Write it like you say it! Make it sound human Give it some of your personality Be colloquial Talk to customers, not at them PowerPoint Presentation: Customer needs Customer issues Look at things from their perspective PowerPoint Presentation: Formatting matters It’s surprising what a difference a bit of white space, a few bullet points and sub headers can make... Use bullet points. They summarise key information. Sub headers help readers find information quickly. Don’t forget bold type to attract attention. Or italics… This looks boring! We’ll spice it up a bit for you on the next page PowerPoint Presentation: Formatting matters It’s surprising what a difference a bit of white space, a few bullet points and sub headers can make... Use bullet points. They summarise key information quickly. Sub headers help readers find relevant information Don’t forget bold type to attract attention. Or italics . Sorry. This is what the last slide should have looked like… Bit easier to read now. PowerPoint Presentation: Find out how to write a winning tender, or a compelling case study; beat writer’s block… Free advice here: http://www.clear-comms.com/copywriting-resources/clear-comms-copywriting-resources / www.clear-comms.com 44 01636 815625 Twitter: @ ClearCommsCPL

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