FREE Advertising Tip - Banner Space

Information about FREE Advertising Tip - Banner Space

Published on July 15, 2014

Author: 6cima

Source: authorstream.com

Content

The team @ www.6cima.com provide FREE internet marketing advice & tips and the topic for this presentation is …: The team @ www.6cima.com provide FREE internet marketing advice & tips and the topic for this presentation is … www.6cima.com Banner Space: Banner Space www.6cima.com PowerPoint Presentation: Each and every Internet Marketer has different needs and requirements. Such needs may range from improving brand awareness, lead generation, customer acquisition, extending reach, laser-targeting potential customers … or any combination of these. www.6cima.com PowerPoint Presentation: Banner Space works in tandem with Marketers to create customised solutions. In this sense Banner Space is more than just an ad network, working with Advertisers/Marketers on every aspect of the marketing campaign under consideration. www.6cima.com PowerPoint Presentation: Banner Space develops marketing campaigns using a combination of innovative technology and media expertise. This ensures that marketing campaigns generate favourable results for the Marketer. www.6cima.com PowerPoint Presentation: As with recent 6CIMA posts on the topics of AdEngage , Adfish , adMarketplace , Advertise.com , Advertising.com and ADXDirect – Banner Space may be explored from the viewpoint of an Advertiser/Marketer and/or the viewpoint of a Publisher. www.6cima.com PowerPoint Presentation: Marketing Clients of Banner Space may be sub-divided into the following categories: Brand Marketers Direct Marketers Agencies www.6cima.com PowerPoint Presentation: Brand Marketers: Banner Space possesses top tier media partners, innovative sponsorship ideas and marketing expertise. This assists Brand Marketers to develop and maintain long-lasting (and profitable) relationships with targeted customers. Brand Marketers may use Banner Space for a complete online branding campaign. Alternatively, Brand Marketers may use Banner Space to compliment and expand upon an existing off-line campaign. www.6cima.com PowerPoint Presentation: Direct Marketers: Direct Marketers fully comprehend the notion of using the internet to reach huge number of potential customers in a cost-effective way. Typically, these potential customers have above-average spending habits. Banner Space works with Direct Marketers from “cradle-to-grave” on campaigns (concept → creative → analysis → optimization) involving an extensive database of media partners. Campaigns are created to primarily drive response and exceed goals. www.6cima.com PowerPoint Presentation: Agencies: Banner Space best assists Agencies who are at the media planning stage of the marketing campaign (i.e. the campaign concept and creative have been finalized). Ideal placements are located to target the right audience. One straight-forward transaction with Banner Space will replace dozens of smaller deals arranged with inferior ad networks. Banner Space will strive to help Agencies reach their goals, typically at a cost less than the direct route. www.6cima.com PowerPoint Presentation: Banner Space offers a number of solutions for Publishers, depending on the individual needs of the Publisher: Ad Sales Representation Remnant Ad Sales Network Sales RFP Database www.6cima.com PowerPoint Presentation: Ad Sales Representation: This option is for Publishers seeking a fully outsourced advertising solution that includes ad sales, placements, serving, billing and collections. A Client/Rep agreement is entered into and Banner Space represents the Publisher’s website exclusively, thus maximizing CPM and ROI. www.6cima.com PowerPoint Presentation: Remnant Ad Sales: This is a flexible option whereby in-house staff work to fill remnant ad inventory for large volume publishers. www.6cima.com PowerPoint Presentation: Network Sales: Banner Space offers a turn-key solution to assist Publishers to fill all/part of their ad inventory on a monthly basis, as required. www.6cima.com PowerPoint Presentation: RFP Database: With this option, the Publisher completes an online media kit form. From here the Publisher receives Request for Proposals (RFPs) for campaigns. www.6cima.com PowerPoint Presentation: If you found this slideshow informative, please like & share, many thanks. More FREE valuable internet marketing advice & tips available at www.6cima.com FREE eBook (+ Bonus Offer inside) also available from: www.6cima.com www.6cima.com

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