kong

Information about kong

Published on March 30, 2008

Author: Gabrielle

Source: authorstream.com

Content

Slide1:  Asiatravelmart.com AFOOFA, Inc. E-Commerce Strategies for Development Presented by: Alex Kong, CEO Nov 20, 2002 ROADMAP Slide2:  Asia Pacific e-commerce travel market From pure “Mortal” to “Click-&-Mortal” E-Commerce: Threats & Opportunities Government Roles… AGENDA Slide3:  Current Travel Market Transformation What are the Consequences to your Travel Agents? How to prepare your travel agents to this situation? Asia Pacific e-commerce travel market Slide4:  Challenges Faced by Your Travel Agents Airline Cost of Distribution:  Airline Cost of Distribution WHY World’s biggest players are making their way to Asia Pacific?:  Majority of countries in Asia Pacific have no problem with Internet access. (1) Asia is ready for internet WHY World’s biggest players are making their way to Asia Pacific? Slide12:  “Only 1%-3% of total travel bookings in Asia are made online, but the Asia Pacific online travel market will grow between 60%-70% annually for the next two years. Projected by PhoCusWright (2) Asia is the high-growing market Slide13:  (3) Online Travel Market in Asia Pacific is expected to reach 13.3 billion in 2004. Slide14:  (4) Online travel in US is getting saturated. European market is growing slower than expected. Slide15:  Priceline has already rolled out its service in Taiwan, Hong Kong and Singapore in the first half of 2002. Expedia has called Asia Pacific “the next emerging giant” Where do they hit first? What are the Consequences to Travel Agents?:  What are the Consequences to Travel Agents? Slide17:  Online players are taking market share from the offline travel agents Consequences Slide18:  Travelocity, Expedia, Orbitz… come from nowhere and are now the TOP 10 players in travel industry. The Offline travel agents in US and Europe are DYING!! Consequences How to prepare your travel agents to this situation? :  How to prepare your travel agents to this situation? Comparison – Online & Offline Travel Agents:  Communication Fast in disseminate message Slow & tedious Website, Email Fax, post, phone calls More effective personalize Hard to trace buying pattern. With better track record in hand. Human Touch Comparison – Online & Offline Travel Agents Online Travel Agents Offline Travel Agents Operation Automated process Manual work Fast & Accurate Slow with Human Error Marketing Customer database captured Some customer info is missing Easy promotion campaign Hard to reach mass customers Fundamentals of survival:  Fundamentals of survival Support same service level as online player. Do it at lower cost than your current operational cost with higher efficiency. Keep personal touch to existing clients. Fully utilize the advantage of offline agents which you can have products with more complexity and diversity. Right combination of click and mortal!! Slide22:  What survival tool available for agents? Instant Travel Portal:  Instant Travel Portal It takes only 15 minutes to become: Comparison – Online & Offline Travel Agents:  Communication Fast in disseminate message Slow & tedious Website, Email Fax, post, phone calls More effective personalize Hard to trace buying pattern. With better track record in hand. Human Touch Comparison – Online & Offline Travel Agents Online Travel Agents Offline Travel Agents Operation Automated process Manual work Fast & Accurate Slow with Human Error Marketing Customer database captured Some customer info is missing Easy promotion campaign Hard to reach mass customers Two In One: Best of both world:  Two In One: Best of both world ITP enables the travel agents to enjoy the advantages of offline and online competitive advantages. both Threat or Opportunity:  It takes only 15 minutes each to transform… All the travel agents in your country into another Expedia or Travelocity… to compete on level-playing-field! Threat or Opportunity Slide27:  The Future of Travel… Phone  Fax Machine  Internet (ITP) …within the next 1-2 years… “Internet tool is just another essential tool similar to phone and fax machine to facilitate and support travel agent’s day-to-day business operation. Nothing more, nothing less.” Alex Kong Slide28:  Travel Agents profit is being squeezed… E-commerce conditions in Asia Pacific - direct threat from airlines & big online players Online Booking Tool becomes an affordable agents’ survival weapon – 2 in 1 Government Roles: Introduce these opportunities to allow your travel agents to compete on level-playing-field (economic of scales) Government Roles: make your country as global destination – through micro agent websites In Conclusion… Slide29:  Empower your agents to promote… your country! Slide30:  THANK YOU! Any questions? Presented by: Alex Kong, CEO [email protected] October 17, 2002 ROADMAP

Related presentations


Other presentations created by Gabrielle

Avaya CM Branch Gateways Apr2007
04. 01. 2008
0 views

Avaya CM Branch Gateways Apr2007

19
13. 04. 2008
0 views

19

HIS102Lsn3EuropeanEx ploration
27. 03. 2008
0 views

HIS102Lsn3EuropeanEx ploration

13 Caminiti PENS
18. 03. 2008
0 views

13 Caminiti PENS

IRO TALK SOC Welcome Tea
14. 03. 2008
0 views

IRO TALK SOC Welcome Tea

ideas
12. 03. 2008
0 views

ideas

Globalization
11. 03. 2008
0 views

Globalization

Bayes QASPR SAMSI
04. 03. 2008
0 views

Bayes QASPR SAMSI

PMtoolforATOsuccess
28. 02. 2008
0 views

PMtoolforATOsuccess

Video
26. 02. 2008
0 views

Video

ADA CONSTRUCTION ISSUES BILLF
09. 10. 2007
0 views

ADA CONSTRUCTION ISSUES BILLF

Julia AA
29. 11. 2007
0 views

Julia AA

bakbone SVDL
29. 11. 2007
0 views

bakbone SVDL

New Loop Track
02. 11. 2007
0 views

New Loop Track

powerpoint presentation
05. 11. 2007
0 views

powerpoint presentation

indicazioni
05. 11. 2007
0 views

indicazioni

M4 Orientation 2006
05. 11. 2007
0 views

M4 Orientation 2006

The Middle East
12. 11. 2007
0 views

The Middle East

Alcohol PresentacÃn
15. 11. 2007
0 views

Alcohol PresentacÃn

Better Dog Food
15. 11. 2007
0 views

Better Dog Food

SEPG tutorial
16. 11. 2007
0 views

SEPG tutorial

HistoryHeritageArmy
27. 12. 2007
0 views

HistoryHeritageArmy

Popov
29. 12. 2007
0 views

Popov

wobbrockDevices
28. 11. 2007
0 views

wobbrockDevices

Rabbits
01. 01. 2008
0 views

Rabbits

207 02 Bursting Fuzes
03. 01. 2008
0 views

207 02 Bursting Fuzes

StarryM 0511
13. 11. 2007
0 views

StarryM 0511

Pantheon Car Factory
03. 10. 2007
0 views

Pantheon Car Factory

1179916515 Yvette Solomon
05. 12. 2007
0 views

1179916515 Yvette Solomon

ulsai
23. 12. 2007
0 views

ulsai

Dr Pushpito K Ghosh
04. 01. 2008
0 views

Dr Pushpito K Ghosh

Cherepnina
11. 10. 2007
0 views

Cherepnina

ibm db2
01. 12. 2007
0 views

ibm db2

rx scales
29. 10. 2007
0 views

rx scales

Colloquium Bobson Kamara
07. 01. 2008
0 views

Colloquium Bobson Kamara

file 121
05. 11. 2007
0 views

file 121

chp27
18. 12. 2007
0 views

chp27

Tom Bramley presentation
20. 11. 2007
0 views

Tom Bramley presentation

HanLJ
15. 11. 2007
0 views

HanLJ

groupinsurance BM 062906
28. 11. 2007
0 views

groupinsurance BM 062906

DNADEQ
19. 11. 2007
0 views

DNADEQ

ut geothermal0104
18. 12. 2007
0 views

ut geothermal0104

CEFALEA E METAFISICA
05. 01. 2008
0 views

CEFALEA E METAFISICA

freerel presentation4
19. 11. 2007
0 views

freerel presentation4