OgilvyOne

Information about OgilvyOne

Published on October 10, 2007

Author: worm

Source: authorstream.com

Content

Slide1:  Making mobile marketing work April 2006, Beijing mobile marketing works…:  mobile marketing works… Don’t bore consumers to death… Why should any brand be there? Understand the role of mobile Yes – mobile can be creative There is always more than mobile Build new contexts for the brand Some game changers 1. Don’t bore your consumers to death:  1. Don’t bore your consumers to death 1. Don’t bore your consumers to death:  1. Don’t bore your consumers to death 2. Why should my brand be there?:  2. Why should my brand be there? Online Media News Community sites Special Interest Portals Email eNewsletters eCards eMail Social Computing Wikis Folksonomy Social Bookmarking Digital Devices Phones DVR (Tivo) PDAs Game Consoles Microcasting VBlogs Digital Radio Webcasting Podcasting Syndication Real Simple Syndication (RSS) Content Partnerships Conversations Blogs Listservs Message Boards Chat Rooms/Events IM Text-messaging Photo Blogs Viral Content Web Sites Press Rooms w/RSS Online Advertising Games & Contests Search Keyword Marketing Blog Aggregators Blog Search Engines Search Engine Optimization eAdvocacy Manifestos eAlerts Citizen Action Meetups Influencer outreach 3. Understand the role of mobile:  3. Understand the role of mobile 4. Yes - mobile can be creative:  4. Yes - mobile can be creative 4. Yes - mobile can be creative:  4. Yes - mobile can be creative 4. Yes – mobile can be creative:  4. Yes – mobile can be creative 4. Yes – mobile can be creative:  4. Yes – mobile can be creative 5. There is always more than mobile:  5. There is always more than mobile 5. There is always more than mobile:  5. There is always more than mobile 6. Build new contexts for your brand:  6. Build new contexts for your brand GAME CHANGERS:  GAME CHANGERS 7. game changer - Flash:  7. game changer - Flash 7. game changer - Search:  7. game changer - Search Slide17:  7. game changers - mTV 7. game changer – PC2M:  7. game changer – PC2M [email protected][email protected]

Related presentations


Other presentations created by worm

EGYPT
26. 03. 2008
0 views

EGYPT

TNS GIPP
27. 09. 2007
0 views

TNS GIPP

icfascic dec01 J
09. 10. 2007
0 views

icfascic dec01 J

06apr05
28. 11. 2007
0 views

06apr05

Sari
23. 11. 2007
0 views

Sari

Alternate Medicine
17. 12. 2007
0 views

Alternate Medicine

gwc2004 sin1
03. 12. 2007
0 views

gwc2004 sin1

suspensionbridges
30. 12. 2007
0 views

suspensionbridges

cablestaypresentation
01. 01. 2008
0 views

cablestaypresentation

bandera daisy
03. 01. 2008
0 views

bandera daisy

Mioduszewski
15. 11. 2007
0 views

Mioduszewski

LNL 11nov06
14. 11. 2007
0 views

LNL 11nov06

MIR ISS
21. 11. 2007
0 views

MIR ISS

AnneRueth PP2
24. 02. 2008
0 views

AnneRueth PP2

SymChaffAAAI05
26. 02. 2008
0 views

SymChaffAAAI05

7 a
28. 02. 2008
0 views

7 a

classreunion
10. 03. 2008
0 views

classreunion

isc wt au i
14. 03. 2008
0 views

isc wt au i

Lew
18. 03. 2008
0 views

Lew

Mori
27. 03. 2008
0 views

Mori

Forum J
07. 04. 2008
0 views

Forum J

Presentation 02080482251
13. 04. 2008
0 views

Presentation 02080482251

IVI HF
21. 11. 2007
0 views

IVI HF

Withey presentation
31. 12. 2007
0 views

Withey presentation

mnesdecl
20. 11. 2007
0 views

mnesdecl

shortened version
01. 10. 2007
0 views

shortened version

esn 2004107832574530
01. 11. 2007
0 views

esn 2004107832574530

www2004 ohmukai
29. 12. 2007
0 views

www2004 ohmukai

EASD presentation 2004
28. 11. 2007
0 views

EASD presentation 2004

Pictorialtour
02. 10. 2007
0 views

Pictorialtour