Search Engine Optimisation for Startups/SME's

Information about Search Engine Optimisation for Startups/SME's

Published on June 3, 2016

Author: chris_dinham

Source: slideshare.net

Content

1. Presented by Summit Web1 SEOFORSTARTUPS ACRASHCOURSE What is SEO in 2016

2. Presented by Summit Web2 Mine worker who stumbled upon a passion for online marketing and SEO WHO AM I?

3. Presented by Summit Web3 The 80:20 rule. 80% of your results will come from 20% of your efforts. 4 HOUR WORK WEEK

4. Presented by Summit Web4 I want to show you that 20% when it comes to SEO

5. Presented by Summit Web5 What is SEO?

6. Presented by Summit Web6 The goal of Search Engine Optimisation is to get high quality traffic from organic search.

7. Presented by Summit Web7 Solving a problem to specific search query SEARCH ENGINE OPTIMISATION

8. Presented by Summit Web8 We want to have our results at the top in an ever changing algorithm. SEARCH ENGINE OPTIMISATION

9. Presented by Summit Web9 Optimisation is an ongoing process SEARCH ENGINE OPTIMISATION

10. Presented by Summit Web10 Why SEO?

11. Presented by Summit Web11

12. Presented by Summit Web12 GREATRETURN ON INVESTMENT

13. Presented by Summit Web13 Easy to get started… Hard to be the best

14. Presented by Summit Web14 #1 Research your niche Keyword and competitor research

15. Presented by Summit Web15 Keyword Planner google.com/adwords

16. Presented by Summit Web16 #2 Create killer optimised content Building content that’s better than everyone else

17. Presented by Summit Web17 OPTIMIZE CONTENT Articles: • 700 words + • Uniquely written + informative Keyword in: • Title • First Paragraph • Last Paragraph • In a Sub Heading • 1% Density Throughout

18. Presented by Summit Web18 #3 Promote it! (links, social shares etc) Tell the world about your awesome content and get mentions throughout the web.

19. Presented by Summit Web19 #4 Analyse Results + Repeat Use google analytics to improve your next piece of content

20. Presented by Summit Web20 BONUSTIPS Important Pages: • About Us • Contact • Privacy Policy • Terms and Conditions

21. Presented by Summit Web21 QUESTIONS? Contact: Chris Dinham Email: c[email protected] Phone: 08 6102 5146

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