The Yellow Coin Communication

Information about The Yellow Coin Communication

Published on August 2, 2014

Author: TheYellowCoin

Source: authorstream.com

Content

The Yellow Coin Communication: The Yellow Coin Communication Your Success Mantra A Brief Introduction: A Brief Introduction TYCC plans and executes wide range of PR activities like Image Building, Branding, Marketing Communication, Media Relations , Events Coverage and much more. Our acute vision, sound understanding and focused strategic planning created a unique space for us in India's PR market. At TYCC we provide integrated and tailor-made PR campaigns and communication solutions to effectively cater the PR needs of our valued clients. Benefits of PR: Benefits of PR PR have more strong impact in comparison of Advertisement. More credible and less expensive than advertising. The most economical way to reach big mass audiences.  Stimulates awareness of and demand for your company products or services  Build a stronger, more controlled image for your group Creates the perception that the company is active, "on the move" Gives you a cutting edge over competitors. Image Building Process: Image Building Process Public  Relations (PR) is not confined to the media coverage of a person, brand or organisation. In fact, the tentacles of PR permeate to identity recognition, relationship building, image creation and media coverage. At TYCC we build your image comprehensively and strategically. PowerPoint Presentation: Why TYCC is an ultimate choice TYCC Developing and maintaining relationship with media and influential target people Relationship with Media We do engrossed study of the client and his/her professional and social activities. Focused Approach Selection of media effective tools to time schedule we do extensive research before reaching to a decision. Strategic Planning Experienced team has prior experience of PR and journalism. Valuable Experience ? PowerPoint Presentation: Our PR Strategies PowerPoint Presentation: PR Mediums TYCC has good nexus with all the leading TV Channels , national and local News Papers and Wire agencies. Print Media Electronic Media Digital Media Through all the medium we put the strong impact on the target audience. We don’t miss out any option to reach the target audience. Use all the medium strategically. PowerPoint Presentation: PR TOOLS Continue: OUR ROLE Architect the programme Plan and execute PR & Digital Calendar Suggest optimal strategy for announcements - advise and counsel on appropriate PR and Digital interventions National media relations management to create and sustain awareness of the brand and its extensions (as specified) and marketing initiatives Continue PowerPoint Presentation: Compilation of press information Databank of anticipated questions with agreed responses, etc. Media contact programme Identify story ideas and initiate feature articles Solicit and co-ordinate of media interface, press conferences, briefings Briefing spokesperson on media expectations, key messages, anticipated Q&As Facilitate interviews with advise on message content, Continue PowerPoint Presentation: publication and interviewer background Respond quickly and accurately to press enquiries Media follow-ups and tracking coverage Identifying and creating PR-able opportunities Media support for all events, promotions and sponsorships Provide feedback on image and perception from among media persons PowerPoint Presentation: OBJECTIVE Influencing specific target groups by good media coverage Building trust, credibility and creating positive image among target groups Countering negative publicity Maintaining good media relations A strong image in targeted sector PowerPoint Presentation: TARGET MEDIA Electronic Media   NDTV 24X7, Times Now, Zee News, IBN 7, Aajtak, Sahara Samay TV, News 24, CNBC TV18, News X, India TV Total TV, Live News, India News, P7, ETV, Delhi Aaj Tak, Mh1 News,, Nation today, Real for news, News Express, Samachar Plus, Shri News, Jain News, AtoZ Channel, Pragya Channel Continue PowerPoint Presentation: General News papers – English Hindustan Times, Times of India, The Hindu, Indian Express, The Pioneer, Mail Today, Asian Age, The Statesman, The Telegraph, The Tribune, DNA, Millennium Post , Deccan Herald, Deccan Chronicle Continue PowerPoint Presentation: National Hindi Papers Dainik Jagran, N avBharat Times, Rashtriya Sahara, Hindustan, Dainik Bhaskar, Amar Ujala, Sandhya Times, Punjab Kesari, Haribhoomi, Aaj Samaj, Rajdhani Samachar, Virat Vaibhav, Veer Arjun, Shah Times, National Duniya, Jansatta   Wire agencies PTI, PTI Bhasha, UNI Varta, UNI, IANS Continue PowerPoint Presentation: Online Target Media: Timesofindia.com hindustantimes.com yahoo.com sify.com msn.com, ConsumerInfoline.com marketflash.in IndiaInfoline.com Msn.co.in Yahoo.co.in Rediff.com Indiatimes.com indiaarchitectureinfo.com Continue PowerPoint Presentation: constructionweekonline.in interiors.indianetzone.com indobase.com newsonprojects.com masterbuilder.co.in Inewsone.com 123.Com Sify.com Livemint.com Dailyindia.com Indiaprwire.com Businesswireindia.com Indiablooms.com Marketwatch.com ibnlive.com Continue PowerPoint Presentation: Indiatoday.com Thehindu.com Dnamoney.com Financialchronicle.com, Indianexpress.com Financialexpress.com Economictimes.com Zeenews.com Businessstandard.com webnewswire merinews oneindia newtoday.com webduniya My News Continue PowerPoint Presentation: Synergyonline Dailyindia.com Indiaprwire.com IndiaInfoline.com topnews.in india-briefing.com smetimes tradeindia.com tehelka.com india.youth-leader.org hindubusinessline.com PowerPoint Presentation: Our Prestigious Clients Our Prstgou Clients Dr . S areen PowerPoint Presentation: Our Prius Clients PowerPoint Presentation: Contact Us Geeta Singh 1/33 , A-1, III rd Floor, Moti Bagh, New Delhi-110021 8527316767 / 9811951806 Web:- http://www.theyellowcoincommunication.com We are in your reach Mail ID : [email protected]

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